Matchbook
Object number2018.139.21
Copyright holder
R. J. Reynolds Tobacco Company
Manufacturer
Rona Promotions Inc.
Date1997
MediumPaperboard; Ink; Metal; Glass powder; Sand; Red phosphorous; Sulfur
Credit LineGift of Donald Thinnes
DescriptionWhite, black, and red paperboard matchbook. Background is white (slightly yellowed) with black borders. Front and top edge have black printed business information; front text has bar name with red pegasus horse in the viewer's bottom right area. Back has red and black printed cigarette advertisement including camel with city skyline set inside an arch; below ad is dark brown strike strip. Twenty-nine matches intact with white heads and black stems; one match missing near viewer's right end; matches are attached to cover with one metal staple.DimensionsHeight x Width x Depth: 1.938 x 2.063 x 0.375 in. (4.9 x 5.2 x 1 cm)InscriptionsFront has black printed text "PEGASUS / FOR SAFETY - STRIKE ON BACK / 818 LIBERTY AVE., PITTSBURGH".
Top edge has black printed phone number "412/281-2131".
Back has white, red, and black printed text "CAMEL / Genuine Taste / Genuine Nightlife / © 1997 RJRTC / DO NOT DISTRIBUTE THESE MATCHES OR TOBACCO PRODUCTS TO MINORS".
MarksWhite printed text along bottom edge "Rona Promotions Inc. 800-642-8085".
Previous owner
Donald Thinnes
Related institution
Pegasus Night Club Lounge
(1980 - 2009)
On View
Not on view1983
1983
1983
Dimling's Candy
Lion Match Company, Inc.