Bottle, Beer
Object number96.167.97
Manufacturer
Thatcher Container
Retailer
Pittsburgh Brewing Company
Datec. 1968
Mediumglass, paper, ink, metal
Credit LineGift of Ralph W. Friday
DescriptionTwelve-ounce Mark V Beer brown glass beer bottle.Dimensions9.5 x 2.25 in. (24.1 x 5.7 cm)MarksPaper label has printed text "Mark V Beer".
Label has text "33-1/3% Less Calories Than Our Regular Beer".
Neckband label has text "7 33-1/3% Less Calories".
Historical NotesMark V Beer was apparently one of the first local brews to use the notion of a low calorie product as an advertising feature.Label TextThroughout the twentieth century, various Pittsburgh breweries and bottlers have produced colorful and unique beverage containers.
Terms
On View
On view
